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SEO Professionals
Posted by Sarbjeet

Things You Should Know Before Hiring SEO Professionals

SEO 0

If you are a business owner and now you want your website to rank organically then hiring a professional is the best option. But, before hiring SEO professionals it is very important to have a clear image of what you are signing up for.

We have seen people signing up for SEO and thinking they will rank in a month or so which is not possible if you are working ethically. Even if someone is giving you an assurance that they will rank your website in a month or two that means they will try and cheat google. By using Black Hat SEO you certainly can rank in 2-3 months but this will backfire you in the long run and Google will ban your website permanently.
Here is the list of things to keep in mind:

  1. Ranking fluctuates at times: Google has a habit of updating its algorithm now and then which means one fine day you will wake up and see your website is not there on the first page. But that doesn’t mean you should start panicking or think that it is alarming because it is not. Google wants to deliver the best results to its users and enhance the user experience.
  2. SEO is not just about link building: Link building is a very important part of SEO but this is not the only thing. Creating thousands of links will not help you in ranking but it can get you penalized by Google if you will not pay attention. I had a client who was not happy with the number of links I was creating for him because his previous service provider was creating 300 to 400 links every month which is crazy. I told him to wait for 3-4 months and then compare my result with your previous company and he was quite happy with the result which he got after 3 months.
  3. SEO cannot give you 100% guarantee: Nobody can give you a guarantee of providing 100% results. If you are working on suppose 10 keywords, it is not certain to get rank on all 10 keywords. Maybe you will rank on 5 keywords or 8 keywords or you can on all 10, but nobody can give you a guarantee on that. We have to understand that hundreds of people are working on the same keywords, that is why it is very important to select keywords that will help you get maximum results.
  4. SEO is an Ongoing Process: I have seen people pausing their SEO services after ranking on the top. This is a huge mistake people make and they don’t understand the fact that they were working on that particular keyword and then they reached here and if they will not continue working on that keyword someone else will take their place who will work on that keyword. So, as an SME, I would suggest you continue working on the keywords and you can always add new keywords to your project.
  5. Keep patience: When it comes to getting organic results, one needs to understand that it is a slow process. You cannot expect results in one month after hiring SEO professionals, but I will help you in the long run. I have worked on a few websites and I’m still working on them and have seen their rank is now stable and are constantly on top of SERP and patience is the answer to their success.

So, now that you know what to expect before hiring the best SEO company in Delhi, you can go ahead and contact companies and ask for quotes. But one more thing which one should keep in mind, do not ask us “Exactly how much time will it take my website to pop up on the first page of Google search engine result?”

So, now when you know what to expect before hiring SEO Professionals. You can set realistic goals for your business.

Performance Marketing Agency
Posted by SocialEyes Admin

What is a Performance Marketing Agency and Why Your Brand Needs One Now!

Digital Marketing 0

One thing remains clear in these turbulent times: marketing for results has become more critical than ever.

Performance marketing is where the organization can calculate ROI in real time as consumer tastes, technology and marketing strategies have become ever more sophisticated.

Although branding and design agency partners will always be important, the need for this new form of type of agency will always be important.

What is Performance Marketing?

Performance Marketing is a comprehensive concept that refers to online marketing and advertisement programs based on particular acts and guided by them.

This can be anything from a sale to a click or anything else in between, resulting in a call to action, or CTA, eventually. Although some performing marketing agencies charge for each lead a commission or referral fee.

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Performance marketing agency

Channels for Performance Marketing

Performance Marketing Agency

Social Media Marketing – For companies and brands, there are several ways to use social media. As a performance marketing firm, it is utterly vital to find the right possibilities that will maximize conversions. Facebook Advertising and LinkedIn Ads are two main examples of this phenomenon. You can utilize their respective main sites across these channels to get either your own product or your customer.  

Search Engine Optimization (SEO) – It is important for organic page traffic to build detailed, direct and engaging content to address user search queries on Google. The method of increasing the amount and quality of traffic to your website through organic search engine results is Search Engine Optimization (otherwise referred to as SEO). This may include (but is not restricted to) the production of material, the earning of links and the development of a sitting.

Performance Marketing Agency

Why is important to have a Performance Marketing Agency

For bigger brands across industries and sectors, analytics and attribution are becoming more available. Subsequently, it is very important to get a solid ROI for both marketing budgets and their corresponding platforms.

Therefore, it’s a must to have an organization that specializes in producing outcomes. It’s a must because brand marketing managers can both report real outcomes in real time through the efficient use of metrics, attribution and platforms, as well as take credit for the traffic and sales they generate.

Both e-commerce and B2B brands benefit from these platforms, whether they convert sales or try to construct a prospect list through a lead capture method of email marketing. This approach makes the marketing strategy more effective and more scalable by operating at a cost-per-lead or ROI target.

How well is it functioning? For examples of how we’ve achieved consumer satisfaction in driving customer acquisition, see some of our case studies.

What does a successful Performance Marketing Agency look like?

Here are a couple of things to look for when finding a success marketing agency to work with:

Multi-Channel Expertise – Companies rely on agencies to produce results in the form of traffic, leads and/or sales, whether it is affiliate marketing, search engine optimization, high conversion web design, paid advertising or a combination of the above.

For the organization you eventually end up selecting, having a holistic background in both brand strategies and driving results is a crucial factor. It is important to remember that they do not function in silos, even though these networks are distinct. As a consequence, a trusted partner who can handle all of them and has a track record for full marketing management of results is a top consideration.

Brand Conscious – Fast deliverable outcomes should by no means come at the expense of potentially damaging the reputation of the company. Make sure the brand and the target client are understood by your agency. For instance, by slashing prices or providing deep affiliate commissions, Gucci could get a considerable increase in quantitative sales; however, the brand image it cultivated would suffer.

Newer digital marketing agencies cannot every part of the operation with ease. Therefore, you want a well-experienced agency that has relevant experience and wider scope of service that includes web development, UX/UI Development etc.

Strategy – Do you want to partner with an agency that runs the same or one of all their client accounts that thinks outside the AdWords interface and strategically finds opportunities? To complement and increase your volume, a good performance marketing agency would recommend landing page conversion changes, go deep into your analytics to find insights and recommend new channels.

Client-to-Team Member Ratio – Choosing an agency that handles a limited number of accounts per team member is a good idea because it provides more focus and attention on the clients in question. You don’t want to be an account manager’s fourteenth-ranked account, even if it’s at a discounted rate. Conversely, if only one or two small accounts are on the docket for an account manager, then they do not have a lot of experience to deal with.

CONCLUSION

Although partners in branding and design agencies will help the organization gain recognition, performance marketing agencies can generate results that drive quick online growth both in the current, in the immediate short-term and in the long-term overall periods.

Bringing on a performance marketing agency with multi-channel marketing experience as well as a holistic marketing strategy context will greatly boost the marketing results as well as save time, save money and deliver high ROI, most importantly. Schedule a call with us today if you are interested in learning more about Social Eyes’s success marketing services!

YouTube SEO
Posted by SocialEyes Admin

YouTube SEO & Marketing Services in Delhi

SEO 0

With the increasing number of videos on YouTube, & everyone wants to be an online celebrity, the competition makes it difficult for videos that might genuinely be interesting.

If you have a YOUTUBE channel that is not performing as per your expectations, you can now rely on Social Eyes to partner with you to make your Channel & its videos stand out.

Our experienced team of trained professionals knows exactly what is needed to give that extra boost to your video that makes it appear on top of the searches.

Get in touch with us today for a FREE YouTube SEO Analysis over a cup of Coffee at Social Eyes Headquarters at Lado Sarai, Delhi ( India ).

 

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