In the dynamic world of YouTube, staying ahead of the curve is crucial for content creators. Whether you are a seasoned YouTuber or have just started lately, knowing how to find topics for YouTube videos that resonate with your audience is the key to success. Before we jump into mentioning the easy ways to find trending topics for YouTube videos, here we are with some reasons for you to explain its importance.
Increased Visibility and Reach:
Trending topics are like the current waves in the vast ocean of YouTube content. By riding these waves, your videos are more likely to be noticed. Trending topics mostly have high search volumes, which means more people are watching this content. By aligning your videos with these topics, you increase the chances of your content appearing in search results and recommendations; thus, expanding your reach.
People are more likely to engage with content that is relevant to their current interests. Trending topics reflect what your audience is currently excited about. By creating content around these topics, you are speaking directly to their interests, which can lead to higher engagement rates in terms of likes, comments, and shares.
Staying Relevant and Current:
Incorporating trending topics into your content strategy helps keep your channel relevant and up-to-date. It shows that you are in tune with what is happening around the world or in your specific niche. This not only attracts new viewers but also helps in retaining existing subscribers who watch your channel for fresh and timely content.
Boosts Channel Growth:
Trending topics can act as catalysts for channel growth. They attract a larger audience, which can lead to a boost in the number of subscribers. New viewers who come for a trending topic might stay for your other content, helping you build a more robust and diverse subscriber base.
Enhances Content Variety:
Focusing on trending topics encourages diversity in your content. It pushes you to come across new ideas, formats, and perspectives; so that your channel remains dynamic and interesting. This variety can make your channel more appealing to a wider audience and prevent content from becoming stale or repetitive.
Opportunities for Virality:
Videos based on trending topics have a higher potential for virality. Since these topics are already in the public eye, there is an inherent interest that can lead to rapid sharing and viewing of your content. A single viral video can significantly boost your channel’s visibility and subscriber count.
In a platform as competitive as YouTube, staying ahead of the curve is essential. By quickly identifying and creating content on trending topics, you can stay one step ahead of competitors. This proactive approach can position your channel as a go-to source for current and engaging content.
Trending topics often attract not just viewers but also advertisers. Videos that cover current trends are more likely to be seen as attractive platforms for advertising. This can lead to more opportunities for monetization through better ad revenue and potential sponsorships.
Trending topics often revolve around shared experiences or interests, creating a sense of community among viewers. By discussing these topics, you are participating in a larger conversation, which can help in building a community around your channel. This sense of belonging can be powerful in fostering loyalty among your subscribers.
Feedback and Improvement:
Engaging with trending topics provides an opportunity to receive immediate and relevant feedback from your audience. This feedback is invaluable for understanding what resonates with your viewers and can guide future content creation, leading to continuous improvement of your channel.
Ways to Find Trending Topics for Your YouTube Videos
Every content creator at some point faces the constant challenge of keeping their channels fresh and engaging. By staying attuned to what is trending and incorporating the topics into your content, you can ensure that your YouTube channel remains relevant, dynamic, and successful. Therefore, here we have come up with eight easy ways that will help you discover trending topics for your YouTube channel.
1. Harness the Power of Google Trends
Google Trends is more than just a tool. It is a window into the world’s interests. By analyzing patterns in what people are searching for, you can uncover hidden gems of content ideas that are currently gaining traction. You must keep the goal in mind which is spotting a trend on the rise before it becomes mainstream and too common for the subscribers.
2.Navigate YouTube’s Trending Tab
YouTube’s Trending tab is a real-time showcase of what is hot on the platform. This feature is particularly useful for identifying viral content within specific niches, such as music, gaming, or tech. You have to keep an eye on this tab. This will further help you to understand what kind of content is resonating with the YouTube audience globally.
3. Utilize vidIQ’s Global Rising Keywords and Daily Video Ideas
vidIQ’s tool for identifying rising keywords is a real game-changer. It not only shows you what is trending but also provides valuable data including search volume and competition scores. This can help you strike a balance between popular and oversaturated topics. vidIQ’s AI-driven daily ideas are tailored to your channel’s content style and audience preferences. This personalized approach ensures that the topics you pick are not just trending but also relevant to your viewers.
4. Monitor Conversations on Social Media
Social media platforms like Twitter, Reddit, and even LinkedIn can be goldmines for content ideas. You must join groups and follow hashtags that are related to your niche and that can provide a constant stream of inspiration. If you do not have an account on these platforms yet, you must create one as soon as possible.
5. Explore Google Keyword Planner for SEO
Google Keyword Planner is not just for advertisers to find high-ranking keywords. As a YouTuber, you can use the tool to find high-volume search terms that are related to your niche. This can help you create content that is not only trending but also optimized for search engines.
6. Use TubeBuddy for Comprehensive Keyword Research
TubeBuddy offers a range of tools specifically designed for YouTube. Its keyword research tool can help you find keywords that are popular yet have low competition, giving you a better chance to rank higher in YouTube search results.
7. Keyword IO for Detailed Keyword Analysis
Keyword IO is great for brainstorming content ideas. It provides a list of related keywords, which can spark ideas for new videos. Pairing this with Google Trends can give you a more nuanced understanding of what topics are gaining interest.
8. Utilize Ahrefs for Advanced SEO Insights
Ahrefs is a more advanced tool, ideal for those who are serious about their YouTube SEO. It provides detailed insights into keywords, backlinks, and content trends, which can be invaluable for planning your content strategy.
Additional Tips for Success
Here are some more tips for you to achieve better results.
Engage with your Audience:
You should make it a practice to regularly interact with your viewers through comments, polls, and community posts. Their feedback can be a direct source of inspiration for new content.
Analyze your Competitors:
Keep an eye on channels that are similar to yours. You must start analyzing their most successful videos. This can give you ideas about the type of topics that resonate with your shared audience.
Stay True to Your Niche:
While it is important to follow trends, ensure that the content you create aligns with your channel’s theme and the expectations of your audiences.
In the fast-paced world of YouTube, where millions of videos are uploaded daily, being different and interesting is not a child’s play. Finding trending topics for YouTube videos is a blend of strategic research, creative thinking, and staying true to your channel’s identity. By using the tools and techniques outlined above, you can discover a plethora of topics that will not only attract viewers but also keep them engaged with your channel.